/* ==========================================================================
   GROU — Sistema de estilos
   Editorial monocromo + bloques de color (modelo tipo Figma)
   Depende de tokens.css
   ========================================================================== */

@import url("tokens.css?v=31");

/* -------------------------------------------------------------------------
   Reset / base
   ------------------------------------------------------------------------- */
*, *::before, *::after { box-sizing: border-box; }
* { margin: 0; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }

body {
  font-family: var(--font-sans);
  font-weight: var(--w-body);
  font-size: 18px;
  line-height: 1.45;
  letter-spacing: -0.01em;
  color: var(--color-ink);
  background: var(--color-canvas);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  font-feature-settings: "kern" 1;
}

img, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; cursor: pointer; }
ul { list-style: none; padding: 0; }

::selection { background: var(--color-lime); color: var(--color-ink); }

/* -------------------------------------------------------------------------
   Tipografía (pesos finos, tracking según tamaño)
   ------------------------------------------------------------------------- */
.eyebrow {
  font-family: var(--font-mono);
  font-weight: 500;
  font-size: 16px;
  line-height: 1.3;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--color-ink);
}

.display-xl {
  font-weight: var(--w-display);
  font-size: clamp(2.85rem, 7vw, 5.375rem);   /* ~46 → 86px */
  line-height: 1.03;
  letter-spacing: -0.022em;
  text-wrap: balance;
}
.display-lg {
  font-weight: var(--w-display);
  font-size: clamp(2.25rem, 5vw, 4rem);        /* ~36 → 64px */
  line-height: 1.08;
  letter-spacing: -0.018em;
}
.headline {
  font-weight: var(--w-headline);
  font-size: 1.625rem;                         /* 26px */
  line-height: 1.32;
  letter-spacing: -0.012em;
}
.subhead {
  font-weight: var(--w-display);
  font-size: clamp(1.25rem, 2.2vw, 1.625rem);  /* 20 → 26px */
  line-height: 1.34;
  letter-spacing: -0.012em;
}
.card-title {
  font-weight: var(--w-card-title);
  font-size: 1.5rem;                           /* 24px */
  line-height: 1.2;
  letter-spacing: -0.01em;
}
.body-lg { font-size: 1.25rem; font-weight: var(--w-body); line-height: 1.45; letter-spacing: -0.012em; }
.body-sm { font-size: 1rem; line-height: 1.5; }
.mono { font-family: var(--font-mono); }

.measure { max-width: 62ch; }
.measure-sm { max-width: 46ch; }

/* -------------------------------------------------------------------------
   Layout
   ------------------------------------------------------------------------- */
.container {
  width: 100%;
  max-width: var(--container-max);
  margin-inline: auto;
  padding-inline: var(--gutter);
}
.section { padding-block: var(--space-section); }
.section--tight { padding-block: calc(var(--space-section) * 0.6); }

/* secciones un poco más pegadas — solo en la home */
#home-main > .section,
#home-main > .section--tight {
  padding-block: calc(var(--space-section) * 0.72);
}

/* bloques más pegados — solo en soluciones */
#soluciones-main > .section {
  padding-block: calc(var(--space-section) * 0.4);
}

/* bloques más pegados — solo en negocios, misma distancia que soluciones */
#negocios-main > .section,
#negocios-main > .section--tight {
  padding-block: calc(var(--space-section) * 0.4);
}

/* bloques más pegados — solo en precios, misma distancia que negocios/soluciones */
#precios-main > .section,
#precios-main > .section--tight {
  padding-block: calc(var(--space-section) * 0.4);
}

/* bloques más pegados — páginas individuales de cada negocio (negocios-*.html) */
.niche-main > .section,
.niche-main > .section--tight {
  padding-block: calc(var(--space-section) * 0.4);
}

.stack > * + * { margin-top: var(--space-md); }
.stack-lg > * + * { margin-top: var(--space-lg); }

.section-head { max-width: 760px; margin-bottom: var(--space-xxl); }
.section-head .eyebrow { margin-bottom: var(--space-md); }
.section-head p { margin-top: var(--space-md); color: var(--color-ink); }

.grid { display: grid; gap: var(--space-lg); }
.grid-2 { grid-template-columns: repeat(2, 1fr); }
.grid-3 { grid-template-columns: repeat(3, 1fr); }
.grid-4 { grid-template-columns: repeat(4, 1fr); }

/* -------------------------------------------------------------------------
   Botones (pill = única forma)
   ------------------------------------------------------------------------- */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: var(--space-xs);
  font-size: 1.125rem;
  font-weight: var(--w-body-strong);
  letter-spacing: -0.01em;
  line-height: 1.2;
  border: 0;
  border-radius: var(--radius-pill);
  padding: 14px 26px;
  min-height: 48px;
  white-space: nowrap;
  transition: transform .12s ease, background-color .15s ease, color .15s ease, box-shadow .15s ease;
}
.btn--primary:hover, .btn--magenta:hover, .btn--lime:hover, .btn--gray:hover, .btn--accept:hover {
  box-shadow: var(--shadow-float); transform: translateY(-1px);
}
.btn:active { transform: scale(0.97); }

.btn--primary { background: var(--color-primary); color: var(--color-on-primary); }
.btn--primary:hover { background: #000; }

.btn--secondary { background: var(--color-canvas); color: var(--color-ink); box-shadow: inset 0 0 0 1.5px var(--color-ink); }
.btn--secondary:hover { background: var(--color-ink); color: var(--color-on-primary); }
.btn--gray { background: var(--color-nav); color: #fff; }
.btn--gray:hover { background: #000; }

/* secundario sobre bloque oscuro/saturado */
.btn--ghost-light { background: transparent; color: var(--color-ink); box-shadow: inset 0 0 0 1.5px rgba(11,11,11,.35); }
.btn--ghost-light:hover { background: var(--color-ink); color: var(--color-on-primary); }

.btn--magenta { background: var(--color-magenta); color: #fff; }
.btn--magenta:hover { background: var(--color-magenta-hover); }

.btn--lime { background: var(--color-lime); color: var(--color-ink); }
.btn--lime:hover { background: var(--color-lime-deep); }

.btn--block { width: 100%; }

.btn-icon {
  display: inline-flex; align-items: center; justify-content: center;
  width: 44px; height: 44px; border-radius: var(--radius-full);
  background: var(--color-surface-soft); color: var(--color-ink);
}
.btn-icon:hover { background: var(--color-lime); }

/* enlace de texto con subrayado lime */
.link-underline { font-weight: var(--w-body-strong); position: relative; }
.link-underline::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: -3px; height: 3px;
  background: var(--color-lime); border-radius: 2px; transform: scaleX(.0); transform-origin: left;
  transition: transform .2s ease;
}
.link-underline:hover::after { transform: scaleX(1); }

/* -------------------------------------------------------------------------
   Navegación
   ------------------------------------------------------------------------- */
.top-nav {
  position: sticky; top: 0; z-index: 50;
  background: var(--color-nav); color: #fff;
  border-bottom: 1px solid rgba(255,255,255,.12);
}
.top-nav__inner {
  display: flex; align-items: center; gap: var(--space-lg);
  max-width: var(--container-max); margin-inline: auto;
  padding: 12px var(--gutter); min-height: 70px;
}
.brand { display: inline-flex; align-items: center; gap: 10px; font-weight: 700; }
.brand__mark { width: 30px; height: 30px; }
.brand__name {
  font-size: 1.45rem; font-weight: 700; letter-spacing: -0.03em;
}
.nav-links { display: flex; align-items: center; gap: var(--space-lg); margin-left: auto; }
.nav-links a { font-size: 1.05rem; font-weight: 480; }
.nav-links a:hover { color: var(--color-lime); }
.nav-links a.is-active { text-decoration: underline; text-decoration-color: var(--color-lime); text-decoration-thickness: 3px; text-underline-offset: 6px; }
.nav-actions { display: flex; align-items: center; gap: var(--space-sm); margin-left: var(--space-lg); }
.nav-actions .btn { padding: 10px 20px; min-height: 44px; font-size: 1rem; }

.nav-cta { display: none; }
.nav-toggle { display: none; height: 44px; padding: 0 18px 0 20px; border-radius: var(--radius-full); background: var(--color-surface-soft); align-items: center; gap: 10px; }
.nav-toggle__label { font-size: 0.95rem; font-weight: 600; color: var(--color-ink); white-space: nowrap; }
.nav-toggle__icon, .nav-toggle__icon::before, .nav-toggle__icon::after {
  display: block; width: 18px; height: 2px; background: var(--color-ink); margin-inline: auto; position: relative; transition: .2s;
}
.nav-toggle__icon::before, .nav-toggle__icon::after { content: ""; position: absolute; left: 0; }
.nav-toggle__icon::before { top: -6px; } .nav-toggle__icon::after { top: 6px; }

/* -------------------------------------------------------------------------
   Marquee (franja negra de prueba social)
   ------------------------------------------------------------------------- */
.marquee {
  background: var(--color-magenta); color: #fff;
  overflow: hidden; white-space: nowrap; padding-block: 14px;
}
.marquee__track { display: inline-flex; align-items: center; gap: var(--space-lg); animation: marquee 30s linear infinite; }
.marquee__track span { display: inline-flex; align-items: center; font-family: var(--font-mono); font-weight: 500; font-size: 1.1rem; letter-spacing: 0.06em; text-transform: uppercase; }
.marquee__track span::after { content: "·"; margin-left: var(--space-lg); opacity: .65; }
.marquee:hover .marquee__track { animation-play-state: paused; }
@keyframes marquee { from { transform: translateX(0); } to { transform: translateX(-50%); } }
@media (prefers-reduced-motion: reduce) { .marquee__track { animation: none; } }

/* -------------------------------------------------------------------------
   Bloques de color (superficie firma)
   ------------------------------------------------------------------------- */
.block {
  border-radius: var(--radius-lg);
  padding: clamp(2rem, 5vw, 3rem);
  color: var(--color-ink);
}
.block--lime { background: var(--color-block-lime); }
.block--lilac { background: var(--color-block-lilac); }
.block--cream { background: var(--color-surface-soft); }
.block--mint { background: var(--color-block-mint); }
.block--pink { background: var(--color-block-pink); }
.block--sky { background: var(--color-block-sky); }
.block--gray { background: var(--color-block-gray); }
.block--ink { background: var(--color-inverse-canvas); color: var(--color-inverse-ink); }
.block--ink .eyebrow { color: var(--color-inverse-ink); }

.block-poster { padding-inline: clamp(1rem, 6vw, 5rem); }  /* márgenes amplios tipo póster */

@media (max-width: 768px) {
  .block { border-radius: 0; margin-inline: calc(-1 * var(--gutter)); }
}

/* -------------------------------------------------------------------------
   Hero
   ------------------------------------------------------------------------- */
.hero { padding-top: var(--space-xxl); padding-bottom: var(--space-section); }
.hero__grid { display: grid; grid-template-columns: 1.4fr 1fr; gap: var(--space-xxl); align-items: center; }
.hero h1 { margin-block: var(--space-md) var(--space-lg); }
.hero .container { max-width: 1520px; }
.hero__lead { color: var(--color-ink); margin-bottom: var(--space-xl); }
.hero__ctas { display: flex; flex-wrap: wrap; gap: var(--space-sm); justify-content: center; }

/* hero centrado con franja de fotos de negocios deslizante (marquee) */
.hero--marquee {
  --hero-marquee-band-h: clamp(206px, calc(18.63vw + 20px), 321px);
  position: relative; overflow: hidden; isolation: isolate;
  background: var(--color-block-gray);
  padding-top: clamp(1.8rem, 4vw, 3rem);
  padding-bottom: var(--hero-marquee-band-h);
  min-height: min(760px, 92vh);
  display: flex; align-items: flex-start;
}
.hero-marquee__bg { position: absolute; inset: 0; z-index: 0; }
.hero-marquee__band {
  position: absolute; left: 0; right: 0; bottom: 0; height: var(--hero-marquee-band-h);
  background: var(--color-nav);
}
.hero-marquee__track {
  position: absolute; left: 0; bottom: 10px; display: flex; gap: var(--space-xs);
  animation: marquee 48s linear infinite; will-change: transform;
}
.hero-marquee__card {
  flex: 0 0 auto; width: clamp(130px, 13vw, 210px); height: auto;
  aspect-ratio: 3 / 4.3;
  border-radius: var(--radius-lg);
  background-size: cover; background-position: center 88%;
}
.hero-marquee__content {
  position: relative; z-index: 1; text-align: center;
  display: flex; flex-direction: column; align-items: center; gap: var(--space-sm);
  padding-bottom: 0;
}
.hero-marquee__badge {
  font-family: var(--font-mono); font-size: .95rem; font-weight: 700; letter-spacing: .06em; text-transform: uppercase;
  color: var(--color-ink); background: var(--color-lime); border: 1.5px solid var(--color-ink);
  padding: 9px 20px; border-radius: var(--radius-pill);
}
.hero--marquee h1 {
  color: var(--color-ink); max-width: 22ch; margin-inline: auto;
  font-size: clamp(2.7rem, 7.2vw, 5.8rem);
}
.hero--marquee .hero__lead { color: var(--color-ink); opacity: .68; max-width: 54ch; margin-inline: auto; }
@media (prefers-reduced-motion: reduce) { .hero-marquee__track { animation: none; } }
@media (max-width: 640px) {
  .hero--marquee h1 { max-width: 100%; font-size: clamp(2.4rem, 11vw, 3.4rem); }
}

/* tarjeta visual del hero (placeholder de producto/mock) */
.hero__visual {
  background: var(--color-block-lime); border-radius: var(--radius-xl);
  padding: var(--space-sm); min-height: 360px; display: flex; flex-direction: column; justify-content: space-between;
  min-width: 0;
}
.hero__visual--bob { background: none; padding: 0; min-height: 0; }
.hero__bob {
  width: 100%; height: auto; object-fit: contain;
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow-float);
  display: block; margin-left: auto;
}
.mock-card {
  background: var(--color-canvas); border-radius: var(--radius-md); border: 1px solid var(--color-hairline);
  padding: var(--space-md); box-shadow: var(--shadow-soft);
}
.mock-row { display: flex; align-items: center; gap: var(--space-sm); }
.mock-dot { width: 36px; height: 36px; border-radius: var(--radius-full); background: var(--color-surface-soft); flex: 0 0 auto; }
.mock-line { height: 9px; border-radius: 99px; background: var(--color-surface-soft); }
.mock-bubble { background: var(--color-surface-soft); border-radius: 14px; padding: 10px 14px; font-size: .95rem; }
.mock-bubble--me { background: var(--color-ink); color: #fff; align-self: flex-end; }

/* prueba social rápida */
.proof { display: flex; align-items: center; gap: var(--space-lg); margin-top: var(--space-xl); flex-wrap: wrap; }
.proof__stat { font-family: var(--font-mono); font-weight: 600; }
.chip {
  display: inline-flex; align-items: center; gap: 8px; padding: 8px 14px;
  border-radius: var(--radius-pill); background: var(--color-surface-soft);
  font-size: .9rem; font-weight: 480;
}

/* -------------------------------------------------------------------------
   Tiles / cards genéricas
   ------------------------------------------------------------------------- */
.tile {
  background: var(--color-surface-soft); border-radius: var(--radius-md);
  padding: var(--space-lg); height: 100%;
}
.tile .icon, .feature__icon { width: 44px; height: 44px; border-radius: var(--radius-full); background: var(--color-lime); display: grid; place-items: center; margin-bottom: var(--space-md); }
.tile .icon--ink { background: var(--color-ink); }
.tile h3 { margin-bottom: 6px; }
.tile p { color: var(--color-ink); font-size: 1rem; }

.card-num { font-family: var(--font-mono); font-weight: 600; font-size: 0.95rem; letter-spacing: .04em; }

/* puntos de dolor */
.pain { display: flex; gap: var(--space-md); align-items: flex-start; }
.pain__bullet { flex: 0 0 auto; width: 50px; height: 50px; border-radius: var(--radius-full); background: var(--color-lime); color: var(--color-ink); display: grid; place-items: center; }
.pain__bullet svg { width: 26px; height: 26px; }
.pain h3 { font-size: 1.2rem; font-weight: 600; margin-bottom: 4px; }
.pain p { font-size: 1rem; }
.pain__bullet--x { background: var(--color-magenta); color: #fff; }

/* proceso */
.steps { counter-reset: step; }
.step { border-top: 1px solid rgba(11,11,11,.18); padding-top: var(--space-lg); }
.step .card-num { color: var(--color-ink); opacity: .7; }
.step h3 { margin-block: 8px; }

/* Avatar de Bob (cara) en los chats */
.bob-face { border-radius: 10px; color: transparent; overflow: hidden; }
.panel-mock__head .dot.bob-face,
.pm-ico.bob-face { background: #1F3C35 url('../img/bob-cara.png') center 32% / 72% no-repeat; border-radius: 10px; }

/* Bob en el CTA final */
.cta-final--bob { position: relative; overflow: hidden; min-height: 380px; display: flex; flex-direction: column; justify-content: center; align-items: center; }
.cta-final--bob .bob-cta {
  position: absolute; right: 0; bottom: 0;
  width: clamp(200px, 30vw, 380px); height: auto; z-index: 1; pointer-events: none;
  filter: drop-shadow(0 10px 20px rgba(0,0,0,.16));
}
.cta-final--bob > *:not(.bob-cta) { position: relative; z-index: 2; }
@media (min-width: 900px) { .cta-final--bob { padding-right: 320px; } }
@media (max-width: 640px) { .cta-final--bob .bob-cta { display: none; } }

/* Motor de GROU: ícono en círculo lima por etapa */
.motor-grid .step { border-top: none; padding-top: 0; }
.motor-ico { width: 54px; height: 54px; border-radius: var(--radius-full); background: var(--color-lime); color: var(--color-ink); display: grid; place-items: center; margin-bottom: var(--space-md); }
.motor-ico svg { width: 26px; height: 26px; }

/* Cómo funciona: número en círculo magenta (mismo tamaño que .pain__bullet) */
.steps-grid .step { border-top: none; padding-top: 0; }
.steps-grid .card-num {
  display: grid; place-items: center; width: 66px; height: 66px;
  border-radius: var(--radius-full); background: var(--color-magenta);
  color: #fff; opacity: 1; margin-bottom: var(--space-md); font-size: 1.7rem;
}

/* Pasos con número en círculo lima, al lado del texto */
.steps--badges .step { display: flex; gap: var(--space-md); align-items: flex-start; border-top: none; padding-top: 0; }
.steps--badges .card-num {
  flex: 0 0 auto; width: 38px; height: 38px; display: grid; place-items: center;
  background: var(--color-magenta); color: #fff; border-radius: var(--radius-full);
  opacity: 1; font-size: 1rem; font-weight: 700;
}
.steps--badges .step h3 { margin-top: 0; }

/* sectores */
.sector { background: var(--color-surface-soft); border: 1px solid var(--color-hairline); border-radius: var(--radius-lg); overflow: hidden; height: 100%; transition: border-color .15s, transform .15s; }
.sector:hover { border-color: var(--color-ink); transform: translateY(-2px); }
.sector__img { aspect-ratio: 4 / 3; background-size: cover; background-position: center; background-color: var(--color-surface-soft); }
.sector h3 { font-size: 1.15rem; font-weight: 600; padding: var(--space-md) var(--space-lg) 0; }
.sector p { font-size: .95rem; color: var(--color-ink); opacity: .55; margin-top: 4px; padding: 0 var(--space-lg) var(--space-lg); }

/* Tarjeta de sector sin imagen aún: ícono en círculo, al lado del título */
.sector--ph { padding: var(--space-lg); display: flex; flex-direction: column; gap: var(--space-xs); justify-content: center; }
.sector--ph .sector__row { display: flex; align-items: center; gap: var(--space-sm); }
.sector--ph .sector__badge { flex: 0 0 auto; width: 42px; height: 42px; display: grid; place-items: center; background: var(--color-magenta); color: #fff; border-radius: var(--radius-full); }
.sector--ph h3 { padding: 0; }
.sector--ph p { padding: 0; margin-top: 0; }

/* testimonios */
.testimonial { background: var(--color-canvas); border-radius: var(--radius-lg); padding: var(--space-xl); height: 100%; display: flex; flex-direction: column; gap: var(--space-lg); }
.testimonial p { font-size: 1.05rem; }
.testimonial__meta { display: flex; align-items: flex-start; justify-content: space-between; gap: var(--space-md); }
.testimonial__names { margin: 0; font-weight: 600; }
.testimonial__names .testimonial__who + .testimonial__who::before { content: ""; display: inline-block; width: 6px; height: 6px; margin: 0 8px; border-radius: 50%; background: var(--color-ink); vertical-align: middle; }
.testimonial__role { display: block; margin-top: 2px; font-size: .9rem; font-weight: 400; color: var(--color-ink); opacity: .7; }
.testimonial__avatar { flex: 0 0 auto; width: 44px; height: 44px; border-radius: var(--radius-full); background: var(--color-surface-soft); box-shadow: inset 0 0 0 1.5px rgba(11,11,11,.12); background-size: cover; background-position: center; }

/* -------------------------------------------------------------------------
   Precios
   ------------------------------------------------------------------------- */
.pricing-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: var(--space-lg); align-items: stretch; }
.pricing-card {
  background: var(--color-block-gray); border: 1px solid var(--color-hairline);
  border-radius: var(--radius-lg); padding: var(--space-xl); display: flex; flex-direction: column;
  transition: transform .35s cubic-bezier(0.34, 1.56, 0.64, 1), box-shadow .35s ease;
}
.pricing-card:hover { transform: scale(1.035); box-shadow: var(--shadow-float); }
.pricing-card--featured {
  background: var(--color-nav); color: #fff; border-color: var(--color-nav);
  box-shadow: var(--shadow-float); transform: scale(1.06); z-index: 2; position: relative;
}
.pricing-card--featured:hover { transform: scale(1.09); }
@media (prefers-reduced-motion: reduce) { .pricing-card, .pricing-card:hover, .pricing-card--featured:hover { transition: none; } }
.pricing-card--featured .pricing-card__price span { color: #fff; }
.pricing-card__badge { align-self: flex-start; font-family: var(--font-mono); font-size: .72rem; letter-spacing: .1em; text-transform: uppercase; background: var(--color-lime); color: var(--color-ink); padding: 5px 10px; border-radius: var(--radius-pill); margin-bottom: var(--space-sm); }
.pricing-card--featured .pricing-card__badge { position: absolute; top: 0; left: 50%; transform: translate(-50%, -50%); margin-bottom: 0; background: var(--color-magenta); color: #fff; font-size: .88rem; font-weight: 700; padding: 8px 16px; }
.pricing-card__price { display: flex; align-items: baseline; gap: 6px; margin-block: var(--space-sm) var(--space-xs); }
.pricing-card__price strong { font-size: 2.6rem; font-weight: 700; letter-spacing: -0.02em; }
.pricing-card__price span { color: var(--color-ink); opacity: .65; }
.pricing-card > .body-sm { font-size: 1.15rem; font-weight: 600; }
.pricing-card ul { display: grid; gap: 10px; margin-block: var(--space-md) var(--space-xl); }
.pricing-card li { display: flex; gap: 10px; font-size: 1rem; }
.check { flex: 0 0 auto; width: 18px; height: 18px; border-radius: var(--radius-full); background: var(--color-lime); position: relative; margin-top: 3px; }
.check::after { content: ""; position: absolute; left: 6px; top: 3px; width: 4px; height: 8px; border: solid var(--color-ink); border-width: 0 2px 2px 0; transform: rotate(45deg); }
.pricing-card .btn { margin-top: auto; }
.pricing-note { margin-top: var(--space-lg); font-size: .95rem; color: var(--color-ink); opacity: .7; }

/* -------------------------------------------------------------------------
   FAQ (accordion)
   ------------------------------------------------------------------------- */
.faq { max-width: 820px; }
.faq__item { border-top: 1px solid rgba(11,11,11,.18); }
.faq__item:last-child { border-bottom: 1px solid rgba(11,11,11,.18); }
.faq__q { width: 100%; text-align: left; display: flex; justify-content: space-between; align-items: center; gap: var(--space-md); padding: var(--space-lg) 0; font-size: 1.2rem; font-weight: 600; background: transparent; cursor: pointer; }
.faq__icon { flex: 0 0 auto; width: 28px; height: 28px; border-radius: var(--radius-full); background: var(--color-canvas); display: grid; place-items: center; transition: transform .2s; }
.faq__item[open] .faq__icon { transform: rotate(45deg); }
.faq__a { padding-bottom: var(--space-lg); max-width: 64ch; color: var(--color-ink); }
.faq summary { list-style: none; } .faq summary::-webkit-details-marker { display: none; }

/* -------------------------------------------------------------------------
   CTA banner / formularios
   ------------------------------------------------------------------------- */
.cta-final { text-align: center; }
.cta-final .display-lg { max-width: 16ch; margin-inline: auto; margin-bottom: var(--space-md); }
.cta-final .display-lg--wide { max-width: 20ch; }
.cta-final .btn { margin-top: var(--space-xl); }

.promo-banner {
  display: flex; flex-wrap: wrap; align-items: center; gap: var(--space-md);
  background: var(--color-block-lilac); border-radius: var(--radius-md);
  padding: var(--space-md) var(--space-lg);
}
.promo-banner p { font-size: 1rem; }
.promo-banner .btn { margin-left: auto; padding: 10px 18px; min-height: 42px; font-size: 1rem; }

.form { display: grid; gap: var(--space-md); }
.field { display: grid; gap: 6px; }
.field label { font-size: 1rem; font-weight: 480; }
.field input, .field select, .field textarea {
  font: inherit; font-size: 1.05rem; color: var(--color-ink); background: var(--color-canvas);
  border: 1px solid var(--color-hairline); border-radius: var(--radius-md); padding: 12px 14px;
}
.field input:focus, .field select:focus, .field textarea:focus { outline: 3px solid rgba(11,11,11,.25); outline-offset: 1px; border-color: var(--color-ink); }
.field--row { display: grid; grid-template-columns: 1fr 1fr; gap: var(--space-md); }

/* -------------------------------------------------------------------------
   Footer
   ------------------------------------------------------------------------- */
.footer { background: var(--color-nav); color: #fff; border-top: 1px solid rgba(255,255,255,.12); padding-block: var(--space-section) var(--space-xl); }
.footer__grid { display: grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: var(--space-xl); }
.footer__brand .brand__name { font-size: 2rem; }
.footer__brand p { margin-top: var(--space-md); color: #fff; opacity: .7; font-size: 1rem; max-width: 30ch; }
.footer__col h4 { font-family: var(--font-mono); font-size: 1rem; letter-spacing: .12em; text-transform: uppercase; font-weight: 700; opacity: 1; margin-bottom: var(--space-md); }
.footer__col li + li { margin-top: 10px; }
.footer__col a { font-size: .875rem; font-weight: 400; }
.footer__col a:hover { text-decoration: underline; text-decoration-color: var(--color-lime); text-decoration-thickness: 2px; text-underline-offset: 4px; }
.footer__bottom { display: flex; flex-wrap: wrap; gap: var(--space-md); justify-content: space-between; align-items: center; margin-top: var(--space-lg); padding-top: var(--space-md); border-top: 1px solid rgba(255,255,255,.14); font-size: .9rem; opacity: .7; }
.footer__legal { display: flex; flex-wrap: wrap; gap: var(--space-md); }

/* -------------------------------------------------------------------------
   Banner de cookies
   ------------------------------------------------------------------------- */
.cookie { position: fixed; left: 50%; transform: translateX(-50%); bottom: var(--space-lg); z-index: 60; width: min(720px, calc(100% - 2 * var(--space-lg))); background: var(--color-inverse-canvas); color: var(--color-inverse-ink); border-radius: var(--radius-lg); padding: var(--space-lg); display: flex; flex-wrap: wrap; align-items: center; gap: var(--space-md); box-shadow: var(--shadow-float); }
.cookie p { font-size: .95rem; opacity: .9; flex: 1 1 240px; }
.cookie a { text-decoration: none; color: var(--color-lime); }
.cookie__actions { display: flex; gap: var(--space-xs); flex-wrap: wrap; }
.cookie .btn { padding: 8px 16px; min-height: 40px; font-size: .95rem; }
.cookie__actions .btn--ghost { background: transparent; color: var(--color-inverse-ink); box-shadow: inset 0 0 0 1.5px rgba(255,255,255,.35); }
.cookie__actions .btn--accept { background: var(--color-lime); color: var(--color-ink); }
.cookie.is-hidden { display: none; }

/* Modal de confirmación de formulario */
.modal-overlay {
  position: fixed; inset: 0; z-index: 80;
  background: rgba(11,11,11,.55);
  display: flex; align-items: center; justify-content: center;
  padding: var(--space-lg);
}
.modal-overlay[hidden] { display: none; }
.modal {
  position: relative; width: min(440px, 100%);
  background: var(--color-canvas); color: var(--color-ink);
  border-radius: var(--radius-lg); padding: var(--space-xl);
  text-align: center; box-shadow: var(--shadow-float);
}
.modal__msg { position: relative; padding-right: 90px; text-align: left; }
.modal__bob {
  position: absolute; right: -8px; top: -6px;
  width: 165px; height: auto; pointer-events: none;
  filter: drop-shadow(0 6px 12px rgba(0,0,0,.14));
}
.modal__close {
  position: absolute; top: var(--space-md); right: var(--space-md);
  width: 32px; height: 32px; border-radius: var(--radius-full);
  background: var(--color-surface-soft); font-size: .9rem; line-height: 1;
}
.modal__check {
  display: grid; place-items: center; width: 56px; height: 56px; margin: 0 auto var(--space-md);
  border-radius: var(--radius-full); background: var(--color-lime); font-size: 1.6rem; font-weight: 700;
}
.modal__title { font-size: 1.6rem; font-weight: var(--w-headline); margin-bottom: var(--space-sm); }
.modal__body { color: var(--color-ink); opacity: .75; margin-bottom: var(--space-lg); }

/* -------------------------------------------------------------------------
   Split: bloque a 2 columnas (texto + visual mock) — modelo Swag
   ------------------------------------------------------------------------- */
.split { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(1.5rem, 4vw, 3.5rem); align-items: center; }
.split__media { position: relative; }
@media (max-width: 860px) {
  .split { grid-template-columns: 1fr; gap: var(--space-xl); }
  .split--rev .split__copy { order: 2; }
}

/* panel placeholder en capas (mock de producto) */
.panel-mock { background: var(--color-canvas); border-radius: var(--radius-lg); box-shadow: var(--shadow-soft); padding: var(--space-lg); position: relative; z-index: 1; }
.panel-mock__head { display: flex; align-items: center; gap: 10px; padding-bottom: var(--space-sm); margin-bottom: var(--space-sm); border-bottom: 1px solid var(--color-hairline-soft); font-weight: 600; font-size: .95rem; }
.panel-mock__head .dot { width: 30px; height: 30px; border-radius: var(--radius-full); background: var(--color-lime); flex: 0 0 auto; display: grid; place-items: center; }
.pm-row { display: flex; align-items: center; gap: 12px; padding: 11px 0; }
.pm-row + .pm-row { border-top: 1px solid var(--color-hairline-soft); }
.pm-ico { width: 36px; height: 36px; border-radius: 10px; background: var(--color-surface-soft); flex: 0 0 auto; display: grid; place-items: center; }
.pm-ico svg { width: 18px; height: 18px; }
.pm-text { flex: 1; min-width: 0; }
.pm-text b { display: block; font-size: .95rem; }
.pm-text span { font-size: .82rem; color: var(--color-ink); opacity: .6; }
.pm-pill { font-size: .72rem; font-weight: 600; padding: 4px 10px; border-radius: var(--radius-pill); background: var(--color-lime); white-space: nowrap; }
.pm-pill--ok { background: var(--color-lime); color: var(--color-ink); }

/* -------------------------------------------------------------------------
   Resaltador (highlight marker sobre keywords) — firma del modelo
   ------------------------------------------------------------------------- */
.mark {
  /* Franja recortada con gradiente: ~20% más baja que la caja em de la fuente,
     y bajada para que NO alcance la letra de la línea de arriba (Inter tiene
     métricas altas, por eso la franja sólida subía demasiado). */
  --mark-color: var(--color-lime);
  background: linear-gradient(to bottom, transparent 0 22%, var(--mark-color) 22% 96%, transparent 96%);
  color: var(--color-ink);
  padding: 0 0.18em; border-radius: 7px;
  box-decoration-break: clone; -webkit-box-decoration-break: clone;
}
.mark--magenta { --mark-color: var(--color-magenta); color: #fff; }
.mark--sky { --mark-color: var(--color-block-sky); }

/* -------------------------------------------------------------------------
   Escenario del hero: visual central + tarjetas flotantes en capas
   ------------------------------------------------------------------------- */
.stage { position: relative; min-height: 420px; }

/* mock central tipo conversación (placeholder de producto) */
.chat {
  background: var(--color-canvas); border-radius: var(--radius-lg);
  box-shadow: var(--shadow-float); padding: var(--space-lg);
  max-width: 340px; margin-inline: auto;
}
.chat__head { display: flex; align-items: center; gap: 10px; padding-bottom: var(--space-md); border-bottom: 1px solid var(--color-hairline-soft); }
.chat__avatar { width: 38px; height: 38px; border-radius: var(--radius-full); background: var(--color-lime); display: grid; place-items: center; font-weight: 700; flex: 0 0 auto; }
.chat__name { font-weight: 600; font-size: .95rem; line-height: 1.2; }
.chat__status { font-size: .75rem; color: var(--color-success); font-weight: 600; }
.chat__body { display: flex; flex-direction: column; gap: 10px; padding-top: var(--space-md); }
.bubble { max-width: 80%; padding: 9px 13px; border-radius: 16px; font-size: .9rem; line-height: 1.4; }
.bubble--them { background: var(--color-surface-soft); border-bottom-left-radius: 5px; align-self: flex-start; }
.bubble--me { background: var(--color-ink); color: #fff; border-bottom-right-radius: 5px; align-self: flex-end; }
.bubble__time { display: block; font-size: .65rem; opacity: .55; margin-top: 3px; }

/* tarjetas flotantes alrededor del mock */
.float-card {
  position: absolute; z-index: 2; background: var(--color-canvas);
  border-radius: 16px; box-shadow: var(--shadow-float);
  padding: 12px 15px; display: inline-flex; align-items: center; gap: 10px;
  font-size: .92rem; font-weight: 600; white-space: nowrap;
}
.float-card .fc-icon { width: 30px; height: 30px; border-radius: var(--radius-full); display: grid; place-items: center; flex: 0 0 auto; }
.fc-icon--lime { background: var(--color-lime); }
.fc-icon--success { background: var(--color-lime); color: var(--color-ink); }
.fc-icon--magenta { background: var(--color-magenta); color: #fff; }
.float-card small { display: block; font-weight: 500; font-size: .72rem; opacity: .6; }
/* Todas straddlean el borde superior derecho (sin tapar el título ni las filas) */
.float-card--tl, .float-card--bl,
.float-card--tr, .float-card--br { top: -20px; bottom: auto; right: 18px; left: auto; }
@media (max-width: 1100px) {
  .float-card--tl { left: 0; } .float-card--tr { right: 0; }
  .float-card--br { right: 0; } .float-card--bl { left: 0; }
}
@media (max-width: 560px) {
  .float-card { position: static; box-shadow: var(--shadow-soft); }
  .stage { display: flex; flex-direction: column; gap: var(--space-sm); align-items: center; min-height: 0; }
}

/* -------------------------------------------------------------------------
   Stats con corchetes (modelo img 5)
   ------------------------------------------------------------------------- */
.stats { display: grid; grid-template-columns: repeat(4, 1fr); gap: var(--space-lg); }
.stat { text-align: center; }
.stat__num {
  position: relative; display: inline-block; padding-inline: 0.4em;
  font-size: clamp(2rem, 4.5vw, 3.1rem); font-weight: 700; letter-spacing: -0.02em; line-height: 1;
}
.stat__num::before, .stat__num::after {
  content: ""; position: absolute; top: 6%; height: 88%; width: 9px;
  border: 3px solid var(--color-lime-deep);
}
.stat__num::before { left: -3px; border-right: 0; }
.stat__num::after { right: -3px; border-left: 0; }
.stat__label { font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.12em; text-transform: uppercase; opacity: .6; margin-top: 12px; }
.stats-band { border-top: 1px solid var(--color-hairline); border-bottom: 1px solid var(--color-hairline); }

/* -------------------------------------------------------------------------
   Note cards collage (modelo img 1) — para "logros/prueba"
   ------------------------------------------------------------------------- */
.note { border-radius: var(--radius-lg); padding: var(--space-lg); }
.note--ink { background: var(--color-inverse-canvas); color: var(--color-inverse-ink); }
.note--lime { background: var(--color-lime); }
.note--soft { background: var(--color-surface-soft); }
.note h3 { font-size: 1.15rem; font-weight: 600; line-height: 1.3; }
.note__art { height: 80px; margin-top: var(--space-md); display: grid; place-items: center; opacity: .9; }

/* -------------------------------------------------------------------------
   Responsive
   ------------------------------------------------------------------------- */
@media (max-width: 960px) {
  .hero__grid { grid-template-columns: 1fr; }
  .hero__visual { order: -1; min-height: 280px; }
  .grid-4 { grid-template-columns: repeat(2, 1fr); }
  .stats { grid-template-columns: repeat(2, 1fr); gap: var(--space-xl); }
  .pricing-grid { grid-template-columns: 1fr; max-width: 460px; margin-inline: auto; }
  .footer__grid { grid-template-columns: 1fr 1fr; }

  .nav-links { display: none; }
  .nav-actions { margin-left: auto; }
  .nav-toggle { display: inline-flex; }
  .nav-actions .btn { display: none; }

  /* overlay móvil */
  .nav-links.is-open {
    display: flex; flex-direction: column; align-items: flex-start; gap: var(--space-lg);
    position: fixed; inset: 64px 0 auto 0; background: var(--color-ink);
    padding: var(--space-xl) var(--gutter); border-bottom: 1px solid rgba(255,255,255,.12);
  }
  .nav-links.is-open a:not(.nav-cta) { font-size: 1.4rem; }
  .nav-links.is-open .nav-cta { display: flex; width: 100%; justify-content: center; margin-top: var(--space-sm); }
}

@media (max-width: 640px) {
  .grid-2, .grid-3, .grid-4 { grid-template-columns: 1fr; }
  .field--row { grid-template-columns: 1fr; }
  .hero__ctas .btn, .cta-final .btn { width: 100%; }
  .footer__grid { grid-template-columns: 1fr; }
  .promo-banner .btn { margin-left: 0; width: 100%; }
}

/* -------------------------------------------------------------------------
   Botón flotante de WhatsApp
   ------------------------------------------------------------------------- */
.wa-float {
  position: fixed;
  bottom: 28px;
  right: 28px;
  z-index: 200;
  width: 56px;
  height: 56px;
  border-radius: 50%;
  /* Temporal: lleva al formulario mientras no hay número de WhatsApp.
     Al tener la línea → volver a verde #25D366 y al ícono de WhatsApp. */
  background: var(--color-ink);
  color: #fff;
  display: flex;
  align-items: center;
  justify-content: center;
  box-shadow: 0 4px 20px rgba(11,11,11,.28), 0 2px 8px rgba(0,0,0,.15);
  transition: transform .15s ease, box-shadow .15s ease;
}
.wa-float:hover {
  transform: scale(1.1);
  box-shadow: 0 6px 28px rgba(11,11,11,.38), 0 4px 12px rgba(0,0,0,.18);
}
@media (prefers-reduced-motion: reduce) {
  .wa-float:hover { transform: none; }
}
@media (max-width: 640px) {
  .wa-float { bottom: 20px; right: 16px; width: 50px; height: 50px; }
}

/* -------------------------------------------------------------------------
   Hero: float del copy + carrusel de nichos
   ------------------------------------------------------------------------- */
@keyframes heroFloat {
  from { transform: translateY(0); }
  to   { transform: translateY(-10px); }
}
.hero__copy--float { animation: heroFloat 5s ease-in-out infinite alternate; }
@media (prefers-reduced-motion: reduce) { .hero__copy--float { animation: none; } }

/* Barra de stats: titileo del 24/7 */
@keyframes statBlink {
  0%, 100% { opacity: 1; }
  50%      { opacity: 0.72; }
}
.stat__num--blink { animation: statBlink 4.5s ease-in-out infinite; }
@media (prefers-reduced-motion: reduce) { .stat__num--blink { animation: none; } }

/* Chat del mock de estética: revelar mensajes en secuencia (en loop) */
.js-chat.is-armed .pm-row,
.js-chat.is-armed .float-card {
  opacity: 0; transform: translateY(10px);
  transition: opacity .55s ease, transform .55s ease;
}
.js-chat .pm-row.is-in,
.js-chat .float-card.is-in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  .js-chat.is-armed .pm-row,
  .js-chat.is-armed .float-card { opacity: 1; transform: none; }
}

.niche-carousel {
  position: relative; overflow: hidden;
  border-radius: var(--radius-xl);
  border: 1px solid var(--color-hairline);
  background: var(--color-canvas);
  box-shadow: var(--shadow-float);
  user-select: none;
}
.niche-carousel__track {
  display: flex;
  transition: transform 0.55s cubic-bezier(0.4, 0, 0.2, 1);
  will-change: transform;
}
.niche-card {
  min-width: 100%; box-sizing: border-box;
  position: relative; overflow: hidden;
  min-height: 480px;
}
.niche-card__photo {
  position: absolute; inset: 0;
  background-size: cover; background-position: center top;
  z-index: 0;
}
.niche-card__overlay {
  position: absolute; inset: 0;
  background: linear-gradient(to top, rgba(0,0,0,0.82) 0%, rgba(0,0,0,0.15) 50%, transparent 100%);
  z-index: 1;
}
.niche-card__content {
  position: relative; z-index: 2;
  padding: var(--space-xl) var(--space-xl) var(--space-lg);
  display: flex; flex-direction: column; justify-content: flex-end;
  gap: var(--space-sm);
  min-height: 480px;
}
.niche-card__icon {
  width: 44px; height: 44px; flex-shrink: 0;
  background: var(--color-lime); border-radius: var(--radius-full);
  display: grid; place-items: center; color: var(--color-ink);
}
.niche-card__label {
  font-size: 2rem; font-weight: 700;
  letter-spacing: -0.03em; line-height: 1;
  color: #fff; margin: 0;
}
.niche-card__stat {
  font-family: var(--font-mono); font-size: 0.85rem;
  letter-spacing: 0.06em; text-transform: uppercase;
  color: rgba(255,255,255,0.88); margin: 0;
}
.niche-carousel__dots {
  display: flex; gap: 6px; justify-content: center;
  padding: var(--space-md) 0 var(--space-lg);
  background: var(--color-canvas);
}
.niche-carousel__dots span {
  width: 6px; height: 6px; border-radius: var(--radius-full);
  background: var(--color-hairline);
  transition: background 0.3s, width 0.3s;
}
.niche-carousel__dots span.is-active { background: var(--color-ink); width: 20px; }
@media (max-width: 768px) {
  .niche-card__label { font-size: 1.6rem; }
  .niche-card__content { padding: var(--space-lg); }
}

/* -------------------------------------------------------------------------
   Páginas legales
   ------------------------------------------------------------------------- */
.legal-hero { padding-top: var(--space-xxl); padding-bottom: var(--space-xl); border-bottom: 1px solid var(--color-hairline-soft); }
.legal-content { max-width: 760px; margin-top: var(--space-xxl); padding-bottom: var(--space-section); }
.legal-content h2 { font-weight: 600; font-size: 1.375rem; margin-top: var(--space-xxl); margin-bottom: var(--space-sm); letter-spacing: -0.01em; line-height: 1.3; }
.legal-content h3 { font-weight: 600; font-size: 1.05rem; margin-top: var(--space-xl); margin-bottom: var(--space-xs); }
.legal-content p { margin-top: var(--space-md); color: var(--color-ink); line-height: 1.7; }
.legal-content ul, .legal-content ol { padding-left: var(--space-xl); margin-top: var(--space-md); line-height: 1.65; }
.legal-content li + li { margin-top: var(--space-xs); }
.legal-content a { text-decoration: underline; text-decoration-color: var(--color-lime); text-underline-offset: 3px; }
.legal-content strong { font-weight: 600; }
.legal-meta { font-family: var(--font-mono); font-size: .75rem; letter-spacing: .08em; text-transform: uppercase; opacity: .5; margin-top: var(--space-md); }
